Kenyan e-Logistics company, Lori, Expands to Nigeria

East Africa’s largest eLogistics service provider, Lori, has officially announced its expansion to Nigeria in a bid to cement its footprint across Africa.

Speaking at a media launch in Lagos on Monday, Lori’s Chief Operating Officer Uche Ogboi said the company’s mission was to reduce the high cost of transportation of goods, which was up to 75 per cent of the cost of products in some countries across Africa.

“Our mission in Nigeria is to create a more efficient logistics experience for cargo owners who are burdened with the task of moving their goods across the country. We have successfully created a digital platform to enable the movement of goods through a transparent supply chain management system that is affordable, reliable and flexible,” she said.

Uche was appointed as the Lori’s COO in July 2019 to lead the company’s strategic expansion across African market.

Ogboi added that the company is aiming to achieve this by eliminating the challenges encountered by customers along the cargo journey with new technologies and superior user experience.

“This expansion presents a massive opportunity for Lori, as the company seeks to facilitate and connect technology innovation, smart policy and government partnership, and seamless operations to continue to lower the cost of goods.

“Lori is at the forefront of revolutionizing cargo transport across Africa from the ground up,” said Ogboi,

Launched in Kenya in 2016, Lori seeks to seamlessly connect cargo owners to transport in frontier markets.

The startup leverages technology in reducing inefficiencies in the logistics chain by providing real-time tracking and optimization. The solution helps in informed decision making, utmost utilization of trucking assets and ultimately, reduction of transportation costs.

In the last 10 months, the company carried out a successful pilot in Nigeria with some of the country’s top cargo companies including Olam, Honeywell Flour Mills and Flour Mills Nigeria.

Ogboi says the company has successfully created a digital platform to enable the movement of goods through a transparent supply chain management system that was affordable, reliable and flexible.